EAAs vs whole food: the honest comparison (food wins — until eating fails)

EAAs vs whole food: the honest comparison (food wins — until eating fails) By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Food wins. Whole foods deliver essential amino acids with energy, micronutrients, fibre, and satiety no powder replicates, and bulk food and whey beat […]


Vegetarian or vegan on a GLP-1: complete aminos when meat is off the table

Vegetarian or vegan on a GLP-1: complete aminos when meat is off the table By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Vegetarians and vegans on a GLP-1 need the same protein anchor: 1.2–1.6g per kilogram of adjusted body weight daily (2025 joint advisory), […]


Lifters and athletes on a GLP-1: a protein protocol that protects performance

Lifters and athletes on a GLP-1: a protein protocol that protects performance By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Lifters and athletes on a GLP-1 work between two ranges: the GLP-1 nutrition floor of 1.2–1.6g of protein per kilogram of adjusted body weight […]


Your first month on a GLP-1: eating and protein through dose escalation

Your first month on a GLP-1: eating and protein through dose escalation By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: The first month on a GLP-1 is a learning month: appetite, fullness and food preferences shift while the dose is introduced. Keep the protein […]


Hit a GLP-1 plateau? Run a protein audit before you blame the dose

Hit a GLP-1 plateau? Run a protein audit before you blame the dose By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Before changing anything at a GLP-1 plateau, audit seven honest days: compare real protein intake with the 1.2–1.6g/kg adjusted-body-weight target, count feedings that […]


GLP-1 maintenance and microdosing: protein rules for keeping the muscle you kept

GLP-1 maintenance and microdosing: protein rules for keeping the muscle you kept By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Maintenance changes the weight goal, not the muscle goal. Protein rules stay anchored to the body being maintained: 1.2–1.6g per kilogram of adjusted body […]


Coming off a GLP-1: how to keep your muscle and slow the regain

Coming off a GLP-1: how to keep your muscle and slow the regain By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Stopping a GLP-1 should be a prescriber-led transition. In the STEP 1 extension, 327 participants regained about two-thirds of weight loss in the […]


Men on GLP-1s: what rapid weight loss does to strength and muscle

Men on GLP-1s: what rapid weight loss does to strength and muscle By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Men on a GLP-1 need 1.2–1.6g of protein per kilogram of adjusted body weight daily (2025 joint advisory), from feedings supplying all nine essential […]



Amino spiking and nitrogen spiking: the cheap fillers hiding in your protein number

Amino spiking and nitrogen spiking: the cheap fillers hiding in your protein number By Aali Qureshi, founder of Deadly Company · Published October 24, 2026 · Updated October 31, 2026 Short answer: Label protein is calculated from nitrogen, not weighed: nitrogen multiplied by 6.25 estimates it. Amino spiking adds cheap, nitrogen-rich free amino acids such […]